Privacy Policy

Effective Date: May 2023

CSC Generation Holdings, Inc. (“CSC” or “we”) acquires overlooked store and catalogue-based retailers and transform them into high performance, “digital first” brands through our proven omni-channel technology platform. . This Privacy Policy describes the information that we collect through our websites, including  www.cscgeneration.com  (the “Websites”), our products, our services (“Services”), and other information we receive from Clients. This Privacy Policy also describes how we use that information.  If you have any questions about our Privacy Policy, please contact us at   info@cscgeneration.com. 

By accessing or using the Websites, you agree to this Policy. This Policy may change from time to time. Your continued use of the Websites after we make changes is deemed to be acceptance of those changes, so please check the Policy periodically for updates.

The Types of Information that We Collect and How We Use It

The Websites and our general business operations 

Our Websites are directed to our customers, partners and vendors. We collect several types of information from visitors to our Websites including information: 

By which you may be personally identified, such as name, postal address, email address, telephone number, or any other identifier by which you may be contacted online or offline (“Personal Information”); 
That is about you but individually does not identify you, such as advertising pixels or cookies; and/or 
About your internet connection, the equipment you use to access our Website, and usage details.

We collect this information: 

Directly from you when you provide it to us. 
Automatically as you navigate through the site. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, advertising pixels, and other tracking technologies from third parties, for example, our business partners.

Information You Provide to Us

You may provide us with Personal Information in several ways, such as when you:

Provide information to us via our websites, applications, and other digital channels by signing up, creating accounts (including using social media login), filling out forms, commenting, or otherwise engaging with our online services;
Sign up for SMS text promotions;
Communicate with us by e-mail or phone;
Subscribe to e-mails and/or newsletters;
Report a problem or request support for any of our Services;
Interact with our social media accounts; and
Participate in our contests, promotions, sweepstakes, or surveys.

Information We Collect Through Automatic Data Collection Technologies

As you navigate through and interact with our Websites, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

Details of your visits to our Websites, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Website.
Information about your computer and internet connection, including your IP address, operating system, and browser type.

We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking).

The information we collect automatically may include Personal Information, or we may maintain it or associate it with Personal Information we collect in other ways or receive from third parties. It helps us to improve our Websites and to deliver a better and more personalized service, including by enabling us to:

Estimate our audience size and usage patterns.
Store information about your preferences, allowing us to customize our Websites according to your individual interests.
Speed up your searches.
Recognize you when you return to our Websites.

The technologies we use for this automatic data collection may include:

Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Websites.
Flash Cookies. Certain features of our Websites may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Website. Flash cookies are not managed by the same browser settings as are used for browser cookies. ‍
Web Beacons. Pages of the Website and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit CSC, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).

You may manage how your browser handles these technologies by adjusting its privacy and security settings. Browsers are different, so refer to instructions related to your browser to learn about cookie-related and other privacy and security settings that may be available. You can opt-out of being targeted by certain ad-service companies and CSC -served ads online by using the National Advertising Initiative’s (“NAI’s”) Opt-Out Tool or the Digital Advertising Alliance’s (“DAA”) About Ads Opt-Out Tool. You may manage how your mobile device and mobile browser share certain device data with CSC, as well as how your mobile browser handles cookies by adjusting the privacy and security settings on your mobile device. Please refer to the instructions provided by your mobile service provider or the manufacturer of your device to learn how to adjust your settings.

Currently, we do not alter our data collection and use practices in response to Do Not Track signals.

Third-Party Use of Cookies and Other Tracking Technologies

Some content or applications, including advertisements, on the Websites are served by third-parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our Websites. The information they collect may be associated with your Personal Information or they may collect information, including Personal Information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

How We Use Your Information

We use information that we collect about you or that you provide to us, including any Personal Information:

To provide the Services to you.
To present our Websites and its contents to you.
To personalize your Websites experience and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through the mail, our Websites, third-party sites, and via email or text message (with your consent, where required by law).
To provide you with information, products, or services that you request from us.
To fulfill any other purpose for which you provide it.
To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
To notify you about changes to our Websites or any products or services we offer or provide though it.
To allow you to participate in interactive features on our Websites.
To provide you will information, discounts, coupons, and promotions relating to our Services.
In any other way we may describe when you provide the information.
For any other purpose with your consent.

We may also use your information to contact you about our own and third-parties’ goods and services that may be of interest to you. If you do not want us to use your information in this way, you can opt-out by using the Unsubscribe link in the email you receive or by contacting us at info@cscgeneration.com.

We may use the information we have collected from you to enable us to display advertisements to our advertisers' target audiences. Even though we do not disclose your Personal Information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.

Disclosure of Your Information

We share data with third parties and the other categories of partners, as listed below. We may also disclose aggregated information about our users, and information that does not identify any individual, without restriction.

Some of these disclosures/shares of data do or may constitute a sale of data under some data privacy laws. Accordingly, depending upon your state of residence, we offer the option for you to opt out of the sale of your personal information, as further detailed below.

Categories of Information Shared

The following are categories of information we may share. In subsequent updates to this Policy, this information may be removed.

Personal and online identifiers (such as first and last name, email address, phone number, usernames or unique online identifiers, IDFA, AAID);
Financial Account Information (such as credit card numbers, bank account information, PayPal account information);
Customer Profile Information (such as race, gender, age range, income range, ad demographics);
Transactional Information;
Online Activity Information (such as browsing history, search history, interactions with a website, email, application, or advertisement);
Non-Precise Geolocation Information (such as zip or area code, state, country);
Precise Geolocation Information (such as home or billing address or latitude and longitude);
Inferences drawn from the above information about your predicted characteristics and preferences; and
Other information about you that is linked to the Personal Information above.

With Whom We Share Your Personal Information

We may share your Personal Information with our subsidiaries and affiliates, and with selected third parties including:

business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you in order to provide you with a product or service;
third parties to market their products or services to you if you have not opted out of these disclosures. We contractually require these third parties to keep Personal Information confidential and use it only for the purposes for which we disclose it to them; and
advertisers, advertising networks and social networks that require the data to select and serve relevant advertisements to you and, in some cases, to others; and analytics and search engine providers that assist us in the improvement and optimization of the Service.

We may also disclose your Personal Information to third parties:

if we enter into negotiations to buy, sell, or merge with any business or assets, or if we enter into bankruptcy, reorganization, or receivership, in which case we may disclose your Personal Information to the prospective or eventual seller or buyer of such business or assets;
if we are under a duty to disclose or share your Personal Information in order to comply with any legal obligation;
in the event of an emergency;
in order to enforce or apply our Terms & Conditions and other agreements;
to protect the rights, property, or safety of cscgenration.com, CSC, our customers, clients, or others; and
with your prior consent.

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the Personal Information you provide to us. We have created mechanisms to provide you with the following control over your information:

Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.
‍Promotional Email Offers from CSC. If you do not wish to have your email address and/or contact information used by CSC to promote our own or third parties' products or services, you can opt-out by using the Unsubscribe link in the email you receive or by contacting us at  info@cscgeneration.com. This opt-out does not apply to information provided to CSC as a result of a product purchase, warranty registration, product service experience, or other transactions. ‍
Targeted Advertising. We may use your Personal Information to tailor our marketing and advertising efforts. To do this, we provide your information to third party advertising networks (such as Google Doubleclick) and social media companies (such as Facebook, Instagram, and other platforms). When we provide data to agencies, ad networks, and other parties for targeted advertising, we do not provide them with your financial information or any sensitive information (such as a government ID or date of birth, if we have collected that). We may use your name and online identifiers such as email, cookie addresses, and device identifiers to help us provide targeted advertising to you and others like you. We may also use aggregate information to help advertisers reach the kind of audience they want to target. We may make use of the Personal Information we have collected from you to enable us to display advertisements to target audiences.
To opt out of targeted advertising, you may use the following links provided by third parties that manage opt outs for some ad networks:
o http://preferences-mgr.truste.com
o http://www.networkadvertising.org/managing/opt_out.asp
o http://www.aboutads.info/
o https://policies.google.com/privacy/partners

Some states grant you certain rights and control over your information. We may ask you for verification of residency and/or domicile before allowing you to exercise those rights.

Choice Mechanisms

CSC supports high standards for digital privacy. Where our transfer of data to a third-party would be deemed a sale under applicable law, we will offer a notice and the opportunity to opt-out from such sales.

Children’s Privacy

Our Websites are not directed at children. If we are made aware that we have received personally identifiable information from someone under 18, we will use reasonable efforts to remove that information from our records.

We are Committed to Making Sure Your Information is Protected

Our physical, electronic, and procedural safeguards meet or exceed current industry standards regarding the protection of the information in our systems.  We also require contractors and outside companies who work with us to adhere to strict privacy standards through their contracts with us.  Unfortunately, no security system, or system of transmitting data over the Internet, can be guaranteed to be 100% secure.  Consequently, while we use commercially reasonable efforts to protect information in our systems, we cannot guarantee the absolute security of our servers, the means by which information is transmitted between your computer and our servers, or any information provided to us or to any third party through or in connection with the Websites or Platforms.  Any information that you provide to us is done so entirely at your own risk.

Data Subject Access Rights

Upon request, CSC will provide you with information about whether we hold any of your PII. If you’d like to update, correct, delete, or deactivate any PII that you have provided to the company on this Website, please send your request to info@cscgeneration.com, and we will process your request. We will respond to your request to access within a reasonable timeframe.

We Reserve the Right to Update and Revise this Privacy Policy at Any Time.

From time to time we review this Privacy Policy to ensure that it complies with applicable law.  Consequently, we reserve the right to update and revise this Privacy Policy at any time.  You will know if this Privacy Policy has been revised since your last visit to the website by referring to the “Effective Date of Current Policy” date at the top of this page.  Your use of our Websites constitutes your notice and acceptance of the terms of the Privacy Policy as amended or revised by us from time to time, and you should therefore review this Privacy Policy regularly to ensure that you are aware of its terms. We encourage you to periodically review this Privacy Policy to stay informed about how we are protecting the information we collect.

In the Event We Engage in a Business Combination, We Reserve the Right to Transfer Any Information in Our Systems.

If we sell all or any part of our business or sell or transfer all or a material part of our assets or are otherwise involved in a merger or other transfer or disposition of any part our business, we reserve the right to access, transfer or disclose any and all information that we collect from our Websites’ visitors, or that we otherwise collect in connection with the Websites or Platform, to the party or parties involved in the transaction as part of that transaction. ‍

U.S. Data Subjects In Applicable States

Certain U.S. States each provide additional privacy protections for data subjects located within their jurisdictions, including: a) the right to see what data we have about you, your computer or device (i.e., the right to know), b) the right to delete the data we have about you, your computer or device (i.e., the right to delete), c) the right to correct data we have about you, your computer or device,   d) the right to opt-out of the sale of data about you, your computer or device to certain third parties (i.e., the right to opt-out from sales of your information), and e) the right to port such data to a different company. We do not discriminate against you if you exercise any of the above rights. Moreover, with respect to data subjects in these places, PII (sometimes referred to as personal information) includes pseudonymous data such as an IP address, a mobile advertising ID or a cookie ID.  While we attempt to honor these rights for data subjects located in all U.S. states, please note that we may not be able to honor a right if doing so would otherwise violate applicable law. You may access those rights with respect to CSC sending us an email to  info@cscgeneration.com.

Some states grant you certain rights and control over your information. We may ask you for verification of residency and/or domicile before allowing you to exercise those rights.

Your California Privacy Rights

If you are a California resident, California law may provide you with additional rights regarding our use of your Personal Information, such as the right to opt-out. 

If you do not want us to share your Personal Information with unaffiliated or non-agent third parties for promotional purposes, you can opt-out by clicking on the  Do Not Sell or Share My Personal Information  link on our Website or by emailing us at  info@cscgeneration.com.

You will be asked to provide certain information to exercise this option so we can verify your identity and locate your records with us. Please note that your decision to opt out of the sale or sharing of your Personal Information may impact the availability and quality of some of the Services provided to you. Furthermore, your information may still be shared pursuant to the terms of this Policy, where such sharing does not constitute a sale.

To learn more about your California privacy rights, visit our CCPA addendum page.

Your Virginia Privacy Rights

If you are a Virginia resident, Virginia law may provide you with additional rights regarding our use of your Personal Information, such as the right to opt-out.

If you do not want us to share your Personal Information with unaffiliated or non-agent third parties for promotional purposes, you can opt-out by clicking on the Do Not Sell or Share My Personal Information link on our Website or by emailing us at  info@cscgeneration.com.

You will be asked to provide certain information to exercise this option so we can verify your identity and locate your records with us. Please note that your decision to opt out of the sale or sharing of your Personal Information may impact the availability and quality of some of the Services provided to you. Furthermore, your information may still be shared pursuant to the terms of this Policy, where such sharing does not constitute a sale.

To learn more about your Virginia privacy rights, visit  our VCDPA addendum page.

Changes to This Privacy Policy

This Policy may be amended from time to time, consistent with applicable laws. When we do, we will also revise the “Last Updated” section above. We encourage you to periodically review this Privacy Policy to stay informed about how we are protecting the information we collect.

Contact CSC Regarding Our Privacy Practices.

If you have any questions or concerns regarding this Privacy Policy, please contact us at info@cscgeneration.com. We will make every effort to resolve your concerns.

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